When we talk about a blowdry club what we really mean is a salon membership scheme which allows it's club members access to UNLIMITED monthly blowdries for a single monthly fee.

The simplicity is what's important.

A Blowdry club is not a "book 6 get the 7th free" it's not "pay upfront and get X% off" and it is most certainly not a reckless discount.

"UNLIMITED" IS SCARY, BUT HUGELY PROFITABLE

BLOCS creators have developed the unlimited membership structure over the course of 3 years; perfecting it until it was right - No other structure is as profitable, popular or sustainable as this.